4 Simple Ways To Drive Traffic From Instagram Stories Without the Swipe Up Feature

4 Simple Ways To Drive Traffic From Instagram Stories Without the Swipe Up Feature

The coveted “Swipe Up” feature on Instagram Stories. Only accessible to those with 10,000 or more followers, it allows those who view your story to swipe up directly to any landing page you link to. BUT, until you reach the 10K milestones, there are ways to drive traffic from Instagram Stories without the Swipe Up link. Read on to discover how.

IGTV Post With A Link

Did you know that any link you include in your IGTV video description is clickable? Using your IGTV video description is a great way to drive traffic from Instagram Stories when you don’t have the “swipe up” feature. That’s because you’ll  be able to create an Instagram Story that swipes up to your IGTV video

Ask For A DM

Another way to bypass the “Swipe Up” feature but still get engagement and drive traffic from Instagram Stories is to ask people to DM you. Simple right? Create a series of Instagram Stories based on your topic (They can DM you asking a specific question, to get a link to a download or sales page.

Poll Sticker

Instagram Poll Stickers are a great way to drive interaction on your Instagram Stories, but did you know you can use the Poll Sticker to interact with those who respond to your poll? For 24 hours you can direct message those who answered your poll right from the poll sticker analytics. To do this navigate to your story and swipe up to see the analytics on it. You’ll see a list of people who answered you with a little paper plane icon next to it. Click on the paper plane to direct message them. You can offer more info, start a conversation or link to a landing page.

Join Chat Sticker

The “Join Chat” sticker is the latest addition to Instagram Stories Stickers. It allows for others to join in on a group chat with you (up to 32 people). It’s also a great way to drive traffic without the Swipe Up link. Those who click the “Join Chat” sticker will enter a request cue to join a group chat with you on. Instagram. You can name the chat what you’d like and you have control of who you allow into the chat. Recently I created a series of Instagram Stories telling my followers about my membership program, The DhariLo Social Media Lounge. Once users click the sticker  I included the “Join Chat” sticker and directed viewers to click the button so I could answer any questions they may have had about the membership program. The “Join Chat” allows you to connect with those who are really interested in having a deeper conversation with you about your specific topic.

 

You don’t always need the shiny new toys to make the most out of your social media presence. Do you have any other ways to drive traffic from Instagram Stories without the Swipe Up feature? Let me know in a comment below.

<3 DhariLo

 

DhariLo
deelozano@gmail.com

I am a Hubspot Academy course contributor, Social Media Today Expert, and you can find my articles in Social Media Week, Business 2 Community and the AgoraPulse blog.

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