It happens here and there. Facebook goes down, Instagram goes down, and everyone runs to Twitter to figure out WTF is going on. This week I want to talk about the importance of spreading your social media following and building your email list....
As time goes on it feels like organic reach online seems to continue to decline. In this post I've complied 10 solid principles that will help you fight the decline of organic reach on social media....
In the current state of social media marketing, it's all about engaging the audience you currently have. It's not always about the views or reach of our activities, but more about how many people are taking action when they see these posts. This week I...
So you're finally ready to get started with live videos on social media, but the next question might be: Dhariana, how do I keep people interested? I've put together a few tips for keeping your live video audience engaged during your broadcast in this post. 1....
All my blog readers know I love social media analytics. I can't stress how important it is to keep track of how your social media accounts are performing so you can capitalize on what's working and drop what isn't. In this post I'll go over...
Facebook organic reach and engagement has taken a hit. That's not news. But reminding ourselves of some basic engagement "hacks" can be a good way to increase your Facebook traction with the fans you already have. This is important, because nurturing your current audience will...
As we begin to say goodbye to this year - here's a look back at my top 5 social media marketing tips of 2018. ...
The 5 P's are usually used in reference to content marketing, but I feel they apply to social media marketing also (and the two go hand in hand more often than not). The 5 P's of content and social media marketing are a basic starting...
Here's a list of simple and effective things you can try on social media in 2019!...