Social media marketing can be a great tool for building buzz around your event, but it can also be fantastic for driving engagement during and after your event too! Here are a few ways you can drive engagement using social media for events....
If your social media strategy is feeling lackluster or needs more personality, integrating lifestyle content can be instrumental in giving content a boost, increasing reach and click throughs on your posts. ...
In order to get return on your social media activities you need to build a strong social media strategy first. In this post I'll go over some key tactics you should include within your strategy to give it legs and help you beat the social...
Today Instagram rolled out it's latest update: IGTV. After playing around with it after I got access I'm here to share all I know so far about IGTV and give you 5 IGTV ideas you can steal for your brand or business!...
I did a Facebook Live session with Dennis Schiraldi, the founder of DOYO Live, the digital marketing and interactive design conference I'll be speaking at in August. We had a great chat about the current state of social media marketing, social media strategy and so...
A few days ago TechCrunch sat in on a whiteboard session with Instagram and other reporters and shared with the internet how the Instagram algorithm works. Now that the "secret" is out, brands and business can take the guesswork out of the Instagram algorithm and...
I've been wanting to write this post for a long time. It isn't completely a social media tip - but a splash of a few things that don't get talked about in the social media field. So this one is for my fellow social media marketers,...
Everyone gets stuck writing captions, especially when you're trying to make your social media captions engaging and get a reaction from your audience. This week I'm sharing a few tips on how you can create social media captions that get your audience talking to you....
I've composed this list of the most common slips I've seen in my experience as a social media marketer this year. Are you making any of the following social media mistakes?...