With all the talk about social media algorithms, and figuring out how to grow your account we haven't chatted about some "back to basics" topics like the importance of a good social media bio and profile picture. In this post we'll go over what key...
Videos on social media are taking off because we are consuming more video content than ever. Videos are a great way to show off your product, highlight your personality and connect with your audience. If you've been thinking about creating videos for your social media...
Social media marketing can be a great tool for building buzz around your event, but it can also be fantastic for driving engagement during and after your event too! Here are a few ways you can drive engagement using social media for events....
If your social media strategy is feeling lackluster or needs more personality, integrating lifestyle content can be instrumental in giving content a boost, increasing reach and click throughs on your posts. ...
In order to get return on your social media activities you need to build a strong social media strategy first. In this post I'll go over some key tactics you should include within your strategy to give it legs and help you beat the social...
Today Instagram rolled out it's latest update: IGTV. After playing around with it after I got access I'm here to share all I know so far about IGTV and give you 5 IGTV ideas you can steal for your brand or business!...
I did a Facebook Live session with Dennis Schiraldi, the founder of DOYO Live, the digital marketing and interactive design conference I'll be speaking at in August. We had a great chat about the current state of social media marketing, social media strategy and so...
A few days ago TechCrunch sat in on a whiteboard session with Instagram and other reporters and shared with the internet how the Instagram algorithm works. Now that the "secret" is out, brands and business can take the guesswork out of the Instagram algorithm and...
I've been wanting to write this post for a long time. It isn't completely a social media tip - but a splash of a few things that don't get talked about in the social media field. So this one is for my fellow social media marketers,...