Videos on social media are taking off because we are consuming more video content than ever. Videos are a great way to show off your product, highlight your personality and connect with your audience. If you've been thinking about creating videos for your social media...
If your social media strategy is feeling lackluster or needs more personality, integrating lifestyle content can be instrumental in giving content a boost, increasing reach and click throughs on your posts. ...
In order to get return on your social media activities you need to build a strong social media strategy first. In this post I'll go over some key tactics you should include within your strategy to give it legs and help you beat the social...
I did a Facebook Live session with Dennis Schiraldi, the founder of DOYO Live, the digital marketing and interactive design conference I'll be speaking at in August. We had a great chat about the current state of social media marketing, social media strategy and so...
Everyone gets stuck writing captions, especially when you're trying to make your social media captions engaging and get a reaction from your audience. This week I'm sharing a few tips on how you can create social media captions that get your audience talking to you....
I've composed this list of the most common slips I've seen in my experience as a social media marketer this year. Are you making any of the following social media mistakes?...
Every brand and business requires a custom social media strategy based on their current social media standing, goals, and resources available to them. Although everything in social media tends to hinge on a bunch of independent factors there are basic building blocks to ensure your...
With so many accounts and businesses on social media it can be a little overwhelming to think about how to cut through all the noise. Sometimes, the answers are right in front of our faces, and no you don't necessarily need a viral hit to...
Cross posting content on social media is a simple way to save time. You take one piece of content and post it to all your social channels. It seems like it should be easy peasy - but its a practice that can go very wrong...